Root Access: How your startup can succeed in the Play Store

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Reto Meier, Developer Advocate for Android is interviewed by Don Dodge about what it takes for your startup's app to succeed in the Google Play store. Reto talks about the checklist your app has to meet to be considered for featuring, the app differences between phones and tablets, native apps vs web apps, advertising your app, how to solicit ratings from users and how to avoid getting into trouble with store policies.
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